DWallet is the unique loyalty system to end hunger through donating to them. Every common man gets a chance to make a difference in others’ lives while living theirs.
Scope
Logo Designing
Brand Identity
Marketing Collaterals
Brand Collaterals
Logo Design
& color theme
We wanted to create a logo that represents the mission and values of D wallet, and we wanted to emphasize the steps in their loyalty system. The logo we designed for D wallet represents the entire method of a loyalty program and its cycles.
The interlink cycle of how the brand functions is portrayed through the use of the icons. For example, the cycle follows through as 1.User dining in the 2. restaurant and 3. giving back to the underprivileged.
THE JOURNEY
In addition to the logo, Art Madness also designed and created flyers, pamphlets, badges, brand stickers, and brochures for restaurants and its dining tray sheets. This would entail in more marketing and advertising of D Wallet and its goal and value.
