SMRITI'S SPECIAL
A talented and famous pastry chef and YouTuber with an energetic charisma and eclectic style.
Scope
Branding
Video Production

A DEEPER DIVE INTO SMRITI'S SPECIAL
Art Madness had a great time creating videos for Smriti. Whether it be choosing the color filters and gradients or choosing the font for the thumbnail, we performed our tasks meticulously to ensure that all of it correlated with the brand identity. The thumbnails had to look similar yet unique to each other and the dishes, so we matched the color palette and the font corresponding to the dessert. We had a great time editing her videos as her recipes are sure to make you crave her dishes.
THE Journey
Art Madness made it a mission to capture, edit, and create eye-catching videos that show the thrill and enjoyment of cooking and baking. Keeping the different target audiences in mind, we captured the entire baking process of various recipes in an exciting way and then created the final video. We thoroughly enjoyed the video shoot and the process of creating final outlooks with the client who is very passionate about baking.
